I’m a worldly person. I collect and connect my experiences to expand and grow.
WHAT
WE'RE ABOUT
Being bicultural and flowing smoothly from one culture to another makes me focus my identity in the crossover of different disciplines, different cultures, and/or different points of view. This allows me to become a “well rounded person,” which is a strong cultural value.
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A key aspect of my mindset is my sense of belonging to American culture with a strong awareness of how we are changing its meaning.
CORE
EXPERIENCES
PARTICIPATION​
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Cultural participation tends to be more purposeful and intentional, as well as slightly more inclined towards artist-generated vs. self or community generated.
We tend to be​
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Millennial
Bilingual/English Dominant, Score 3 in the cultural openness spectrum.
ENGAGEMENT
ENABLERS
CONTENT​
Variety and novelty spark my curiosity
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MARKETING​
I trust mi gente and grow with them
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ORGANIZATION​
Should provide a quality experience
Participation makes me feel valued as a visitor
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Level 3 in cultural openness means that the person is not only open to accept people of different backgrounds in their lives, but also acknowledges the cultural differences that come with it and has learned how to navigate those.
"Just be kind. Embrace people, appreciate the differences... don't be afraid of the differences."
RESPONDENT / RIVERSIDE
RESPONDENT / FRESNO
"Ignorance is such an enemy."
CULTURAL OPENNESS
PROGRAMMING
DESIGN PRINCIPLES
DESIGN PRINCIPLES
Provide cultural context for the art form
Foster multigenerational participatory dialogue
Relate art to personal experiences and current events
Emphasize the value of intercultural dialogue
Focus on guiding aesthetic appreciation allowing enough flexibility for interpretation
Highlight multiple cultural influences beyond the art itself
DESIGN PRINCIPLES
Think about design principles as guiding statements that inform the design of programs and communications to evoke the right experiences. Experiences are the what, while design principles are the how.
COMMUNICATIONS
DESIGN PRINCIPLES
Provide an epilogue as a take-away
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Provide multidisciplinary experiences
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Foster discussion and dialogue
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Authentically highlight diverse audiences’ participation
